Amoeba Films

Brian Wimer, Primary Instigator
Ads

Caron Treatment Centers :: Commercial

It’s probably karmic. Or maybe I’m just lucky. I do a lot of work for Phil & Co., a Manhattan ad agency that only does campaigns for charities. After all these years in the ad world, it’s about time I saved my soul.

Yeah, the clients are non-profits, so you have to deal with your share of boards and bureaucracies. But at the end of the day, you’re fighting cancer or promoting philanthropy. In this case, I was promoting addiction therapy.

Caron is one of the nation’s leading providers of drug and alcohol addiction therapy for families and individuals. Every year they hold a big old gala – hosted by celebs like Liza Minnelli and Art Garfunkel. This one had one of my favorite curmudgeons: Charles Grodin. And the special guest was jazz legend Dr. John. I also got to script for former Miss USA Tara Conner. Hot stuff. Yes, she was an addict.

The challenge was to cram all this info in a “60 Second Gala.” All that with very little available footage or royalty-free music. And a limited budget for motion graphics. Matt Thomas did the original designs. I messed with them a bit when we hit deadline after the umpteenth sign off.

Amoeba Art & Media (a.k.a. Amoeba Films) is an award-winning production company and film studio in Central Virginia.

Contact :: Brian Wimer, Primary Instigator • 434.249.8759

The Revel :: Commercial

Love those boots.

I saw these two hipsters doing their dancing thing at a wedding once. I knew I had to have that magic on screen. The song by We are Star Children set the right mood for art, dance and fundraising.

The party was for The Bridge, an arts collective in the neighborhood. I shot a short film at the party about a waiting room in Purgatory. More weirdness, with angels, devils and odd spontaneous revelations.


Amoeba Art & Media (a.k.a. Amoeba Films) is an award-winning production company and film studio in Central Virginia.

Contact :: Brian Wimer, Primary Instigator • 434.249.8759

Investools :: Commercial

Can a baby really invest?

An ad shot for DIGO in NY, which hires me on and off for weird stuff like this.

This spot was part of a series, reacting to Etrade’s popular baby ads.

The kids were great and cried right on cue.

 


Amoeba Art & Media (a.k.a. Amoeba Films) is an award-winning production company and film studio in Central Virginia.

Contact :: Brian Wimer, Primary Instigator • 434.249.8759

Virginia Production Alliance :: Commercial

Yes, I do hear a coffee machine.

I originally pitched this concept to the Virginia Film Festival. Frankly, it works better for the Virginia Production Alliance anyway. We shot it first for the VPA’s Backlot Bash during the Virginia Film Festival, then repurposed it for the VPA’s general outreach. I’m all about maximizing production value.

The notion here was how Virginia has a ton of talented filmmakers, who can collaborate on anything from a film to a commercial. We got a roomful of our good friends in the business to fill Chaps ice cream shop (thanks Tony) and proved the point.

Pulled together conceptually in a weekend. Shot in roughly two hours one Monday morning. The jib shot was Gabe Deloach doing a pick up. That’s my daughter Maya trying to be the ice cream.


Amoeba Art & Media (a.k.a. Amoeba Films) is an award-winning production company and film studio in Central Virginia.

Contact :: Brian Wimer, Primary Instigator • 434.249.8759

Boylan Heights :: Commercial

How do you market Charlottesville’s best pick-your-own-toppings build-a-gourmet-burger restaurant and bar? Show the product.

Billy Hunt and Jennifer Tidwell landed a gig with Boylan Heights, part of which was this straight up commercial. Nice shots. Tasty food. And Gene Osborn’s catchy song.

Of course we had to make things complicated. And we also created a three-part sit-com about the staff at the restaurant. A bit zany and off-color. More on that one later.


Amoeba Art & Media (a.k.a. Amoeba Films) is an award-winning production company and film studio in Central Virginia.

Contact :: Brian Wimer, Primary Instigator • 434.249.8759

Wraptor :: Commercial

How many girls does it take to strap on a Wraptor?” We got four.

A friend was approached by Ropetek Systems to create a video for their Wraptor tree ascender rigs. So he asked me to film what ended up being the Wraptor Girls video. Four pole dancers in yellow go-go boots performing on ropes, suspended from a fifty-foot oak.

Now, bear in mind, this is a product used by arborists, so they can trim lofty tree branches. But the compellingly watchable demonstration proved that anyone could use the simple device, which kind of made the chore fun. And, well, sex sells.

Stills from the shoot, alone, pulled in plenty of customers at a trade show. The Wraptor Girls have since been invited to more. One arborist called the piece “creative genius.” Another viewer gave it that rare, most desired review: “Awesome video! Makes me want one!”

I’ve since moved on from the Panasonic cameras this was shot on. Imagine this on the Canon 5D. Let’s get those ladies back up in the tree.

Amoeba Art & Media (a.k.a. Amoeba Films) is an award-winning production company and film studio in Central Virginia.

Contact :: Brian Wimer, Primary Instigator • 434.249.8759

Starlight Cafe :: Commercial

Looking for something to do in Lynchburg? Shoot a video about the Starlight Cafe, a fun little coffee oasis in the Virginia wilderness of Jerry Falwell. That’s Sian Richards and musician Jim Waive demonstrating their ennui. Gene Osborn wrote the ditty. Kinda makes you want to go find God or a good cappuccino.

Amoeba Art & Media (a.k.a. Amoeba Films) is an award-winning production company and film studio in Central Virginia.

Contact :: Brian Wimer, Primary Instigator • 434.249.8759